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",{"type":28,"children":29},"paragraph",[30],{"bold":31,"text":32,"type":17},true,"BWT Alpine Formula One Team and Adobe (Nasdaq: ADBE) — the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms — have announced a global premium partnership to reshape fan experiences through AI, with Adobe becoming the Official AI Fan Experience Partner for the team.",{"type":28,"children":34},[35],{"text":36,"type":17},"Formula One is one of the world’s most dynamic sporting platforms, demanding speed, precision and constant innovation. As the fan base continues to grow globally, audiences have come to expect connected and highly customized interactions. Adobe AI solutions will enable the team to create and personalize experiences with greater speed, while engaging consumers that are leaning more on AI agents and large language models (LLMs) to discover and research brands. The partnership will also empower individual creativity by providing fans AI-powered design tools to express their passion for the sport.",{"type":28,"children":38},[39],{"text":40,"type":17},"“Formula One has become so much more than what happens on the track, becoming a global sports phenomenon where engineering excellence, innovation, sustainability and cultural connection meet,” said Marissa Dacay, global vice president of enterprise marketing, Adobe. “Our partnership with BWT Alpine Formula One Team showcases how Adobe’s AI technology is powering new ways to drive fan engagement around the world, creating more personalized connections and providing fans different ways to share their passion for the sport.”",{"type":28,"children":42},[43],{"text":44,"type":17},"“We are entering an incredibly exciting new era for BWT Alpine Formula One Team, and creativity and personalization will be at the heart of how we express our ambitions, our identity, and our connection with audiences and fans worldwide,” said Guy Martin, global marketing director, BWT Alpine Formula One Team. “Adobe is an incredible partner for this journey, giving us the tools to bring our vision to life in new and unexpected ways. Together we have an opportunity to create experiences that extend far beyond the racetrack.”",{"type":28,"children":46},[47,49,55],{"text":48,"type":17},"The partnership will provide BWT Alpine Formula One Team access to solutions across",{"url":50,"type":51,"children":52},"https://business.adobe.com/solutions/customer-experience-orchestration.html","link",[53],{"text":54,"type":17}," Adobe CX Enterprise",{"text":56,"type":17},", a set of solutions that unify marketing, creativity and AI technologies to drive impactful fan experiences. Over 20,000 brands rely on Adobe solutions to drive Customer Experience Orchestration (CXO), creating systems where organizations can anticipate customer intent and create interactions that are relevant and engaging. BWT Alpine Formula One Team is partnering with Adobe to accelerate CXO and reimagine every touchpoint it has with fans.",{"type":28,"children":58},[59],{"text":60,"type":17},"The partnership is focused on AI initiatives that will include:",{"type":19,"format":20,"children":62},[63,76,89,102],{"type":23,"children":64},[65,67,69,74],{"bold":31,"text":66,"type":17},"A new system for content creation:",{"text":68,"type":17}," ",{"url":70,"type":51,"children":71},"https://business.adobe.com/products/genstudio.html",[72],{"text":73,"type":17},"Adobe GenStudio",{"text":75,"type":17},"—the AI-powered content supply chain solution—will enable the team to easily create tailored experiences for fans anywhere in the world. By powering content production with AI, the team can deliver personalized variations that speak to individual tastes and preferences.",{"type":23,"children":77},[78,80,82,87],{"bold":31,"text":79,"type":17},"Deeper insights to drive better engagement:",{"text":81,"type":17}," The team will leverage",{"url":83,"type":51,"children":84},"https://business.adobe.com/products/experience-platform/adobe-experience-platform.html",[85],{"text":86,"type":17}," Adobe Experience Platform",{"text":88,"type":17},", a solution that can provide a real-time, comprehensive view into fan engagement. This will help enable a new level of precision for driving CXO, where the team can deliver the right message on the right channel, in moments that matter. ",{"type":23,"children":90},[91,93,95,100],{"bold":31,"text":92,"type":17},"Mindshare across AI surfaces:",{"text":94,"type":17}," As AI agents and LLMs become a primary surface for consumer discovery and research, the team will implement ",{"url":96,"type":51,"children":97},"https://business.adobe.com/products/brand-visibility.html",[98],{"text":99,"type":17},"Adobe Brand Visibility",{"text":101,"type":17}," (an AI search optimization system) to understand how the team is showing up across leading platforms and make quick changes that can boost discoverability. 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But no sooner had they got going than the Safety Car was out at the end of the lap, after Russell spun out of the lead at the final corner.",{"type":28,"children":1199},[1200],{"text":1201,"type":17},"While running behind the Safety Car, Franco’s car suddenly lost power and shut down. When the car was back in the garage, the team changed his Energy Store to make sure he was all set to return to the track for Qualifying later that evening.",{"type":28,"children":1203},[1204],{"text":1205,"type":17},"Pierre also encountered a lack of power on the straights. He still made a bold final-lap move on Esteban Ocon’s Haas across the Anderson Bridge, braking late into Turn 13, but the earlier issues meant he ended the Sprint in P9, just one spot out of the points. 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He admitted he took a few risks on his final run, even touching a few walls as he extracted the maximum from the car, and thanks to Russell’s penalty he lined up P7 on the grid.",{"type":28,"children":1261},[1262],{"text":1263,"type":17},"Franco also pushed hard on his final lap, but ran slightly wide at the exit of Turn 17 and a tap of the wall meant he missed out on Q3. He lined up P15 for Sunday.",{"type":12,"level":448,"children":1265},[1266],{"text":1267,"type":17},"A frustrating finish",{"type":28,"children":1269},[1270],{"text":1271,"type":17},"This triple-header has now come to a close, producing some bittersweet moments, with strong performances, including four Q3 appearances for Pierre, alongside some bad luck and more challenging times. The Singapore Grand Prix itself followed a similar pattern. After Pierre’s excellent Qualifying lap, he lost out at the start and became stuck in the midfield, losing grip as the race wore on. 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Sadly, he again failed to finish after a suspected driveline issue ended his race early. He had completed just 29 laps when he came to a halt at Turn 7. He is already looking forward to the next triple-header: Austin, Mexico City and São Paulo.",{"type":874,"children":1323},[1324],{"text":1325,"type":17},"“It has been a tough few weekends and we have come away without any points,” said Franco. “We have lost ground in the championship, but with the pace we have in the car, we remain hopeful of being able to compete and fight for points in the remaining races. The next triple-header is a part of the year I look forward to the most where we race in the Americas, closer to home, and I can really feel the energy of the fans. We will keep pushing and won’t give up on our objective as a team.”",{"src":1327,"alt":988,"sizes":1328},"https://alpinef1-assets.dropt.app/TWJB_SING_GP_424_2_260cb45b75.jpg",{"thumb":1329,"small":1330,"medium":1331,"large":1332,"full":1333},"https://alpinef1-assets.dropt.app/thumbnail_TWJB_SING_GP_424_2_260cb45b75.jpg","https://alpinef1-assets.dropt.app/small_TWJB_SING_GP_424_2_260cb45b75.jpg","https://alpinef1-assets.dropt.app/medium_TWJB_SING_GP_424_2_260cb45b75.jpg","https://alpinef1-assets.dropt.app/large_TWJB_SING_GP_424_2_260cb45b75.jpg","https://alpinef1-assets.dropt.app/full_TWJB_SING_GP_424_2_260cb45b75.jpg",[],[],{"robots":200,"title":966,"description":972,"image":1331},{"id":1338,"locale":5,"url":1339,"title":1340,"date":1341,"featured":9,"content":1342,"image":1445,"gallery":1454,"cta":1455,"seo":1456},"adqk63dvsdqjzkjft76xr2pu","/news/singapore-grand-prix-preview","Singapore Grand Prix Preview","2026-10-05T23:00:00.000Z",[1343,1347,1351,1391,1394,1398,1401,1405],{"type":12,"level":13,"children":1344},[1345],{"text":1346,"type":17},"BWT Alpine Formula One Team makes the short trip from Sepang to Singapore for the famous night race around the city streets. ",{"type":28,"children":1348},[1349],{"text":1350,"type":17},"The Marina Bay Street Circuit is one of the most physically demanding on the entire calendar with the unrelenting lap featuring close walls and precise corners, all in humid, tropical conditions. Pierre Gasly and Franco Colapinto will aim to find the limit early on as Singapore hosts its first Sprint weekend, starting the competitive action after the sole Free Practice session on Friday. The first true running under the lights will come in Sprint Qualifying on Friday evening adding an extra element to the challenging circuit.",{"type":120,"image":1352,"children":1389},{"ext":399,"url":1353,"hash":1354,"mime":125,"name":1355,"size":1356,"width":404,"height":405,"caption":130,"formats":1357,"provider":172,"createdAt":1388,"updatedAt":1388,"previewUrl":130,"alternativeText":1355,"provider_metadata":130},"https://alpinef1-assets.dropt.app/R17_SIN_FACTFILE_TRACK_b5e171b483.jpg","R17_SIN_FACTFILE_TRACK_b5e171b483","R17_SIN_FACTFILE_TRACK.jpg",287.68,{"full":1358,"large":1364,"small":1370,"medium":1376,"thumbnail":1382},{"ext":399,"url":1359,"hash":1360,"mime":125,"name":1361,"path":130,"size":1362,"width":137,"height":413,"isUrlSigned":31,"sizeInBytes":1363},"https://alpinef1-assets.dropt.app/full_R17_SIN_FACTFILE_TRACK_b5e171b483.jpg","full_R17_SIN_FACTFILE_TRACK_b5e171b483","full_R17_SIN_FACTFILE_TRACK.jpg",182.42,182419,{"ext":399,"url":1365,"hash":1366,"mime":125,"name":1367,"path":130,"size":1368,"width":145,"height":420,"isUrlSigned":31,"sizeInBytes":1369},"https://alpinef1-assets.dropt.app/large_R17_SIN_FACTFILE_TRACK_b5e171b483.jpg","large_R17_SIN_FACTFILE_TRACK_b5e171b483","large_R17_SIN_FACTFILE_TRACK.jpg",110.29,110291,{"ext":399,"url":1371,"hash":1372,"mime":125,"name":1373,"path":130,"size":1374,"width":153,"height":427,"isUrlSigned":31,"sizeInBytes":1375},"https://alpinef1-assets.dropt.app/small_R17_SIN_FACTFILE_TRACK_b5e171b483.jpg","small_R17_SIN_FACTFILE_TRACK_b5e171b483","small_R17_SIN_FACTFILE_TRACK.jpg",40.66,40664,{"ext":399,"url":1377,"hash":1378,"mime":125,"name":1379,"path":130,"size":1380,"width":161,"height":434,"isUrlSigned":31,"sizeInBytes":1381},"https://alpinef1-assets.dropt.app/medium_R17_SIN_FACTFILE_TRACK_b5e171b483.jpg","medium_R17_SIN_FACTFILE_TRACK_b5e171b483","medium_R17_SIN_FACTFILE_TRACK.jpg",76.06,76058,{"ext":399,"url":1383,"hash":1384,"mime":125,"name":1385,"path":130,"size":1386,"width":169,"height":441,"isUrlSigned":31,"sizeInBytes":1387},"https://alpinef1-assets.dropt.app/thumbnail_R17_SIN_FACTFILE_TRACK_b5e171b483.jpg","thumbnail_R17_SIN_FACTFILE_TRACK_b5e171b483","thumbnail_R17_SIN_FACTFILE_TRACK.jpg",8.79,8793,"2026-10-06T10:15:55.121Z",[1390],{"text":176,"type":17},{"type":12,"level":448,"children":1392},[1393],{"text":872,"type":17},{"type":28,"children":1395},[1396],{"text":1397,"type":17},"“We head straight into another race week as we prepare for this weekend’s Singapore Grand Prix. I drove down to Singapore on Monday as it is only a few hours from Sepang, so quite different to usual but a nice way to begin race week. It’s a new challenge in Singapore this time with the Sprint weekend, which means we have to be very much on it straight away and have the car in a good set-up window. We are quite used to the conditions now given we raced in Malaysia last weekend where it was hot, humid and of course saw a lot of rain on race day. As a team we’ve debriefed and really taken the positives from last weekend where the car generally performed well. It was not the result we wanted but we took a gamble, it did not pay off and we are all firmly focused on racing again this weekend. We have a big task ahead of us with our rivals now quite far ahead in the Championship. A lot can happen between now and the end of the season, there are lots of points up for grabs and our target this weekend is to pick up points and make some progress towards our objective.” ",{"type":12,"level":448,"children":1399},[1400],{"text":881,"type":17},{"type":28,"children":1402},[1403],{"text":1404,"type":17},"“Following our race in Malaysia, we are making the short trip down to Singapore for one of the most extreme weekends of the season. The heat and humidity was quite a challenge in Sepang and it will be no different this weekend, just with the added nature of it being a street circuit. The track is relentless and so fun to drive. The mix of technical corners, bumpy surface and close walls, as well as being under the lights, makes it one of my favourites of the year. The conditions really reward commitment and we will need to find the right level early on as it is another Sprint weekend. Having two Qualifying sessions will be exciting and we will work hard to maximise both opportunities to put ourselves in a position to score points.”",{"type":120,"image":1406,"children":1443},{"ext":399,"url":1407,"hash":1408,"mime":125,"name":1409,"size":1410,"width":404,"height":405,"caption":130,"formats":1411,"provider":172,"createdAt":1442,"updatedAt":1442,"previewUrl":130,"alternativeText":1409,"provider_metadata":130},"https://alpinef1-assets.dropt.app/R17_SIN_FACTFILE_TYRES_cd95a1a105.jpg","R17_SIN_FACTFILE_TYRES_cd95a1a105","R17_SIN_FACTFILE_TYRES.jpg",278.79,{"full":1412,"large":1418,"small":1424,"medium":1430,"thumbnail":1436},{"ext":399,"url":1413,"hash":1414,"mime":125,"name":1415,"path":130,"size":1416,"width":137,"height":413,"isUrlSigned":31,"sizeInBytes":1417},"https://alpinef1-assets.dropt.app/full_R17_SIN_FACTFILE_TYRES_cd95a1a105.jpg","full_R17_SIN_FACTFILE_TYRES_cd95a1a105","full_R17_SIN_FACTFILE_TYRES.jpg",185.18,185184,{"ext":399,"url":1419,"hash":1420,"mime":125,"name":1421,"path":130,"size":1422,"width":145,"height":420,"isUrlSigned":31,"sizeInBytes":1423},"https://alpinef1-assets.dropt.app/large_R17_SIN_FACTFILE_TYRES_cd95a1a105.jpg","large_R17_SIN_FACTFILE_TYRES_cd95a1a105","large_R17_SIN_FACTFILE_TYRES.jpg",113.11,113105,{"ext":399,"url":1425,"hash":1426,"mime":125,"name":1427,"path":130,"size":1428,"width":153,"height":427,"isUrlSigned":31,"sizeInBytes":1429},"https://alpinef1-assets.dropt.app/small_R17_SIN_FACTFILE_TYRES_cd95a1a105.jpg","small_R17_SIN_FACTFILE_TYRES_cd95a1a105","small_R17_SIN_FACTFILE_TYRES.jpg",41.03,41033,{"ext":399,"url":1431,"hash":1432,"mime":125,"name":1433,"path":130,"size":1434,"width":161,"height":434,"isUrlSigned":31,"sizeInBytes":1435},"https://alpinef1-assets.dropt.app/medium_R17_SIN_FACTFILE_TYRES_cd95a1a105.jpg","medium_R17_SIN_FACTFILE_TYRES_cd95a1a105","medium_R17_SIN_FACTFILE_TYRES.jpg",77.81,77806,{"ext":399,"url":1437,"hash":1438,"mime":125,"name":1439,"path":130,"size":1440,"width":169,"height":441,"isUrlSigned":31,"sizeInBytes":1441},"https://alpinef1-assets.dropt.app/thumbnail_R17_SIN_FACTFILE_TYRES_cd95a1a105.jpg","thumbnail_R17_SIN_FACTFILE_TYRES_cd95a1a105","thumbnail_R17_SIN_FACTFILE_TYRES.jpg",9.51,9514,"2026-10-06T10:16:16.408Z",[1444],{"text":176,"type":17},{"src":1446,"alt":1447,"sizes":1448},"https://alpinef1-assets.dropt.app/Singapore_Skyline_80069b9b61.jpg","Singapore 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