Endstate announce a licensing partnership with BWT Alpine Formula One Team, unveiling a contemporary luxury travel sneaker designed specifically for the team.

The collaboration marks a significant milestone in merging high-performance motorsport with modern footwear design embedded with technology.

The BWT Alpine Formula One Team x Endstate sneaker showcases a sophisticated minimalist aesthetic with its clean white premium leather upper accented by strategic details. The modern silhouette highlights BWT Alpine Formula One Team’s design language, featuring reflective trim and contemporary sole construction providing elevated comfort.

Each BWT Alpine Formula One Team x Endstate sneaker features an Endstate NFC chip (3chip) embedded within the tongue, transforming these luxury shoes into a gateway for exclusive BWT Alpine Formula One Team experiences and product authentication. The 3chip is activated by a simple smartphone tap, instantly connecting sneaker owners to Alpine's loyalty ecosystem while ensuring the authenticity of their limited-edition footwear. This seamless integration of physical and digital experiences ushers in the future of luxury sportswear collectibles.

Bennett Collen, CEO and co-founder of Endstate:

"This collaboration with BWT Alpine Formula One Team perfectly captures Endstate’s commitment to precision, innovation, and fan connection. These are not just exceptionally designed sneakers, they are experiences, and the technology promises to redefine expectations of what products can truly deliver.”

The exclusive BWT Alpine Formula One x Endstate collection is now available at https://store.alpinef1.com/. Each pair features Endstate's signature authentication technology, ensuring exclusivity and authenticity.